Breast cancer survivors and hospital staff dance to One Direction in a fun video

Friday, 25 October 2013

Staff and patients from the Bristol Breast Care Centre at Southmead Hospital have entered a fun video into the 2013 European Pink Glove Dance Competition for a chance to win a €10,000 donation for the charity BUST (Breast Cancer Unit Support Trust).

To win the money the video, which features staff and supporters of BUST dancing in pink gloves to One Direction’s What Makes You Beautiful, simply needs to gain the most votes.

To watch and vote for them go to www.pinkglovedance.eu/videos/2013-video-contest/bristol-breast-care-centre/ and share the link with as many people as possible.

Voting starts on 25 October and runs through until November 8, 2013. Voters can vote each day until the closing date and the winner will be announced November 15. 

The video features around 100 people comprising members of staff from the Bristol Breast Care Centre including: surgeons, doctors and nurses, as well as BUST committee members and breast cancer survivors.

Members of BUST in the Pink Glove video - VOTE NOWWatch the video and vote here.

Everyone is wearing pink gloves to raise awareness of the importance of early detection of breast cancer and to remind people to check their breasts every month, and have regular mammograms. Staff gave up their own time to film the video on a Sunday when the unit was closed.

Simon Cawthorn, consultant breast surgeon at Southmead Hospital, features in the video playing the saxophone alongside fellow consultant surgeon Zenon Rayter who plays the accordion.  Mr Cawthorn said: “Filming the Pink Glove Dance video was a great team experience. All of the hospital staff and patients got into the spirit of the day and ended up dancing and posing in a variety of fun situations.

“We now need as many people as possible to watch and vote for our video so we can win the prize money of €10,000 for our charity BUST.  The Pink Glove Video is a great way of raising breast awareness. Breast cancer becomes more common every year – now one in eight women in the USA and one in nine in the UK develop the disease.

The passion and energy displayed by everyone has been absolutely amazing.”Jenny Wookey, chairwoman of BUST, adds: “Although the survival rate is much improved, it is vital to take breast awareness seriously, as the earlier it is picked up, the more likely it will be curable. “

“We were also very lucky to have the help of Simon’s film maker son Josh and two UWE Film Studies Graduates who donated their time and expertise for free. We will do anything to raise awareness of breast cancer. This video is a great opportunity to help with this and will also hopefully win us the all important cash that we so need.”

Medline, the creators of the YouTube sensation Pink Glove Dance® video and makers of the pink examination gloves, which were donated to the unit for the making of the video, have sponsored Pink Glove Dance video competitions in 2011 and 2012, in which more than 80,000 have participated.

The competition has quickly become a social media phenomenon with the videos generating millions of views and votes.

Bristol Breast Care Centre

The North Bristol NHS Trust Bristol Breast Care Centre is currently located in Southmead Hospital with a dedicated team of doctors, nurses, support staff and volunteers committed to providing quality treatment and care.

The Breast Care Centre, the first of its kind in the South West, opened in 1995 and was one of the first centres in the country to launch one-stop clinics, has twice been awarded the prestigious Charter Mark as a centre of excellence and received a Gold Star on the Peer Review.

From Summer 2014 a new purpose built Bristol Breast Care Centre will open on the Southmead Hospital site to provide screening, diagnosis and after-care support for cancer patients from across Bristol all under one roof. For more about these plans visit www.nbt.nhs.uk/bristolbreastcarecentre