Frenchay joins forces with Breakthrough Breast Cancer to pledge high quality care for breast cancer patients

Wednesday, 27 January 2010

Frenchay Hospital will promise to improve services for breast cancer patients as it launches the Breakthrough Service Pledge for Breast Cancer on Wednesday 27th January, in partnership with pioneering charity Breakthrough Breast Cancer.
Breakthrough Breast Cancer’s Service Pledge for Breast Cancer was developed by the charity as a tool for healthcare professionals and their patients to work together to improve breast cancer services.
Breast cancer patients at Frenchay Hospital were asked about the services they received and about any improvements they would like to see. The Service Pledge outlines suggestions made by patients which the hospital is now working towards. They include:
· Redecorating the waiting room and utilising the maximum space for seating.
· After diagnosis offering patients the chance to exit without walking through the waiting room.
· Formalising any social care needs following discharge from hospital.
· Including instructions for parking and locating the Breast Care Centre in all new patient appointment letters and handing a map to patients to locate the radiology department.
Every person diagnosed with breast cancer at Frenchay Hospital will be given a copy of the Breakthrough Service Pledge, letting them know the services they can expect, how the unit intends to improve its service and how patients can let staff know if they think something can be done better.
Breast Care Nurse Jane Barker, who is leading the Breakthrough Service Pledge project at Frenchay Hospital, says:
“We were delighted to get so much positive feedback from our patients and it is encouraging that so many said they felt supported and well informed by staff at Frenchay Hospital. But working with our patients on the Breakthrough Service Pledge has also shown us where we can improve the quality of our service and we look forward to implementing many of the changes they suggested.”
Maggie Alexander, Director of Policy, Education and Influencing at Breakthrough Breast Cancer, said:
“We are delighted that Frenchay Hospital has committed to improving its service through Breakthrough’s Service Pledge for Breast Cancer. Straightforward suggestions from patients can make a big difference to services and do not have to be expensive to have a real impact on their experience.
“It is vital that the nearly 46,000 women diagnosed with breast cancer each year in the UK receive a quick diagnosis and the highest quality treatment, care and information. Services may differ across the country but the pursuit of high standards should be universal. We believe that by using Breakthrough’s Service Pledge for Breast Cancer, and really listening to the views of patients, Frenchay Hospital can play its part in achieving this goal.”
About Breakthrough Breast Cancer:
· Breakthrough Breast Cancer is a pioneering charity dedicated to the prevention, treatment and ultimate eradication of breast cancer. We fight on three fronts: research, campaigning and education.
· We fund ground-breaking research, campaign for better services and treatments and raise awareness of breast cancer. Through this work the charity believes passionately that breast cancer can be beaten and the fear of the disease removed for good. Find more information at
About breast cancer:
· Breast cancer is the most commonly diagnosed cancer in the UK – nearly 46,000 women and around 300 men are diagnosed every year.
· Breast cancer accounts for nearly 1 in 3 of all female cancers and one in nine women in the UK will develop breast cancer at some point in their lifetime.
· More than 1,000 women die of breast cancer every month in the UK.
· The good news is that more women than ever in the UK are surviving breast cancer thanks to better awareness, better treatments and better screening.
Find more information at or call free on 08080 100 200.