Highways England’s Christmas Drink and Drug Driving Campaign

Friday, 14 December 2018

The Highways England’s Road Safety Operations team held a Christmas Drink and Drug Driving event in the Green area of Southmead Hospital’s Brunel Atrium yesterday.

The event was held to raise awareness about the dangers of drink/drug driving and to share the key message of their campaign this winter of the importance of forward planning.

Road Safety Engineer, Irene Stewart, said “Our key message with the Drink and Drug Driving Campaign is forward planning and we are strongly encouraging people to plan ahead and to think about consequences.

“We are also working alongside Avon and Somerset Constabulary for Operation Tonic, a road safety campaign that started in summer. We believe education and engagement is key to instil awareness and to avoid accidents that cannot be taken back.”

A North Bristol NHS Trust liver Consultant attended the event and offered his expertise to help raise awareness and Tracy Rodgers, an alcohol nurse, also spoke about the Dry January campaign to help people think about the harm that it can cause.

According the Highways England, each collision is estimated to incur one million pounds in costs which includes the cost of road closures and medical support.

The next Highways England’s Christmas Drink and Drug Driving event is taking place on Thursday December 20 between 10am and 3pm.